Big Plant

Southeast Wisconsin tree planting initiative

The Big Plant is a coordinated regional initiative transforming the Milwaukee River Basin into a greener, healthier community by empowering residents to plant trees that enhance stormwater management. By reducing barriers to small-scale and residential tree planting, this program will enable impactful environmental stewardship that benefit both neighborhoods and waterways.

  • Discounted trees for southeastern Wisconsin residents

  • Tree giveaways at local events

  • Tree installation and maintenance workshops with community partners

Future Program Offerings

2025 Big Plant Pilot Goals

  • 1,000 trees distributed

  • 20 community events

  • 10 sponsorships

How does the life of a native tree make a difference?

Using an environmental impact model developed in iTree, the average impacts of one Wisconsin native tree planted within the Milwaukee River Basin are:

  • 17 driving miles of CO2 sequestered

  • 3 bathtubs of stormwater runoff captured

  • 0.5 ounces of particulate pollution prevented

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